Thousands of parents around the world use the same trick to put their babies to sleep: to ride them in a stroller on a cobblestone floor; this sway is infallible. The excessive comfort of today's strollers makes it difficult for babies to relax, while the swaying generates a natural relaxation. With the COVID-19 pandemic, this trick was nullified. So we decided to turn it into a product that could be used indoors. And so Wheeelzzz was born, a rubber strip that fits on the wheel rim of any baby stroller and generates an imperfection that reproduces that sway that helps babies sleep.
01. THE PRODUCT
02. FILM
03. MEDIA
04. BOARD
